I help North American and internationally headquartered growth companies establish, scale, and simplify their operations in the UK, Ireland and globally across all international markets and regions.

Expanding into a new country creates a series of connected decisions. When should you establish an entity? How should you hire your first people? What accounting, payroll and employer obligations apply? Which activities should be managed internally, and where would an external partner add value?

I help founders, CFOs, finance leaders, and People teams work through those decisions in a practical and commercially proportionate way.

As a Partner at Blick Rothenberg, I lead our North American Growth Hub and work with colleagues and international partner firms to bring together the right accounting, tax, payroll, employment, global mobility and advisory support. Where a matter requires specialist advice, I involve the appropriate BR or external professional rather than trying to be every specialist myself.

I typically work with:

• North American businesses entering the UK or Europe • UK and European companies expanding into the US • Investor-backed and founder-led businesses entering several markets • Established international groups simplifying fragmented providers or finance operations • Companies reviewing entity, PEO, Employer of Record (EOR), contractor, or direct-employment options • Businesses managing acquisitions, carve-outs, or other cross-border change

My role is often to help clients identify what they need now, what can wait and how today’s decisions will affect the next stage of growth.

I bring more than 25 years of experience working with internationally expanding and multinational businesses. Before joining BR, I held international leadership roles at ADP, supporting organisations with multi-country payroll, HR outsourcing, expansion, transformation, acquisitions, and restructuring.

I also write and speak about international expansion, global employment models, payroll, finance operations and the practical challenges of entering new markets. My contributions examine common myths and misconceptions around going global.

If you are assessing a new market, reviewing how you employ people internationally or trying to simplify an existing international operating model, I am always happy to exchange perspectives and help identify the right starting point.